why my biggest copywriting client wanted to fire me (embarrassing)


True story:
I discovered freelance copywriting in 2016.
At the time, my goal was to use this new skill to start a business and become my own boss.
But I didn’t know anything about:
- offers
- funnels
- paid ads
- email marketing
- etc etc
Let alone what it took to build something from scratch.
I had lots of debt and barely a shekel to my name.
(in other words, your typical dreamer obsessed with “cReAtInG pAsSiVe iNcOmE” lol)
I fantasized about making six figures…
Yet what I really wanted was to find a way to stop trading time for money.
I wanted FREEDOM more than anything…
Aka being able to work & live where, when, and how I wanted.
I wanted to feel as successful on the inside as other people seemed to think I was on the outside.
This drew me to writing long-form sales letters and VSLs.
After gobbling up Scientific Advertising, The Ultimate Sales Letter, Ogilvy on Advertising, and any other marketing textbook I could find on torrent sites…
I saw it as the most reliable path to 100k a year.
Now this may shock you, but:
Writing long-form copy that converts on cold traffic is actually really frigging hard.
Despite my best efforts, I racked up flop after flop.
It was embarrassing.
Luckily, I persuaded my biggest client to let me take a stab at writing some emails for them on a performance deal…
Meaning I got nothing upfront, but would earn a (big) percentage of anything I sold.
Thank God for that.
You see, aside from the fact that they were about to fire me…
One of the story-driven emails I wrote for them did just about 7k in sales…
Making me almost $1,500.
I couldn’t believe my eyes.
The kicker?
This email took me less than 30 minutes to spin up.
At that point, I decided to go all in on writing emails for other people.
And over the next several years, I developed the skills & systems to sell just about anything with simple story-driven emails.
If you’d like to duplicate this for yourself…
Then you’ll want to grab a copy of my new Email Storyselling Playbook below.
It’s 66 pages long and reveals my 4-step formula for turning subscribers into buyers even if you’re not a natural writer or storyteller.
The book is highly tactical.
You can breeze through it in an afternoon if you want.
And best part is, you can grab a copy below for just 7 bucks.
So if you’d like to learn how to write story-driven emails that convert subscribers into buyers step-by-step…
Whether for yourself or for other people…
You can find the details here:
Jim Hamilton
P.S:
This is the same methodology I teach inside my other Email Storyselling and 15-Minute Emails That Sell products. So if you already own one or more of these, you may want to pass on this offer.
Then again, I have added new material.
So I’m confident you’ll benefit even if you’ve purchased one of the above products.
Plus the book is only 7 bucks.
Your call :)
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