About

Hey, I’m Jim :)
I'm a copywriting & marketing expert, and the co-founder here at Newsletter Freedom, a newsletter for coaches, consultants & legitimate experts.
My writing has contributed to $30,000,000+ in client sales across info. health, biz opp, and B2B over the last 8 years. My experience includes managing lists of 100,000+ email subscribers, overseeing 7-figure ad campaigns, and writing content & copy that converts.
I'm now on a mission to help coaches, consultants & experts build profitable newsletters through Email Storyselling.
What I’m Up To These Days…
Personally:
✈️ Planning a 3-week safari in Tanzania for 2026. This will (hopefully) include a visit to a small island off the coast where you can walk among one of the largest living tribes of chimpanzees anywhere in the world.
🤔 Reflecting on the theme for my next tattoo. This will be my first full arm sleeve and I want it to be perfect, but I’m feeling pulled in multiple directions. I think Asian-style art like this is absolutely sick, and while both martial arts and Eastern philosophy have played a huge role in my life, I’m not sure if this is the way I want to go. Decisions, decisions!
💡 Gearing up for the gloomy winter season with a few NIRA lights. It doesn’t snow a ton here in Toronto, but the darkness is depressing. I heard about these lights, which also contain red and near infrared light in addition to the typical blue, on a podcast. Curious to see whether they makes a noticeable difference on my mood.
Professionally:
✍️ Working to self-publish my first nonfiction book on Amazon. Target launch date is early to mid-January 2025. Writing books has always been a dream of mine, so I’m very excited about this 🙂
🤑 Mapping out the vision & roadmap for my new private community, where I’ll be working closely with a handful of coaches, consultants & experts to help them grow & monetize their newsletter with Email Storyselling. This will launch sometime in Q1 2025.
🎥 Learning to create video ads with Descript. As a writer, I’ve always tried to steer clear of anything video-related. But this is such a huge lever, and AI tools like Descript have made it a helluva lot easier for people like to produce professional-looking videos. Really enjoying it so far, and have produced some insane results for clients already.
What I’m Reading Right Now:
📚 The 48 Laws of Power by Robert Greene. A fascinating study of power through the lens of historical figures like Machiavelli, Sun Tzu, P.T. Barnum, and more.
📚 Red Mars by Kim Stanley Robinson. A hard sci-fi story and the first in a trilogy about terraforming Mars. I’m approaching it as research for the eventual sci-fi trilogy I want to write.
📚 Awareness by Anthony DeMello. A classic about life and spirituality that I’ve never made time for, despite having it recommended to me multiple times. So I finally decided to pull the trigger and read it over the holidays.
What I’m Listening To Right Now:
🎵 Episode #337 of The Future Beats Show by Complexion. TFBS is a spacey mix of house, hip hop, and lo-fi, and has been the soundtrack to my life for the past 10 years. The latest episode does not disappoint.
🎵 Rooftop Mix by Fred again… I’ve been seeing his name pop up again and again, but was never a big fan until hearing this delightful mix.
🎵 4 Hours of Relaxing Halo Music by pmcl. As a millennial who grew up doing Xbox LAN parties with friends, this is a lovely stroll down memory lane. Makes for great work beats too.
This was updated on December 2, 2024.