want to duplicate my tiny book funnel? (last call)
Jim Hamilton
January 20, 2025
True story:
In October 2024, I wrote a book called The Email Storyselling Playbook.
It’s 66 pages long, only costs $3, and took me less than a month to write.
Yet over the last 6 weeks, it’s done $7.6k in sales and put 445 buyers on my email list.
Sales from the book have paid for 100% of my ad spend…
Which means I’m growing my list with buyers for free.
It’s also attracted a handful of inbound opportunities.
Including:
Guest posts
1-on-1 coaching
And podcast interviews
In short, it’s transformed my perception in the marketplace virtually overnight…
Brought a slew of pre-sold buyers into my world…
And given me a simple and predictable way to put list growth on autopilot…
So I can spend more time writing emails, launching new offers, and working on other needle movers in my business.
And now, I’d like you to help you duplicate my success over the next 90 days.
But here’s the thing…
The magic ingredient is NOT the funnel.
(it’s actually quite simple)
Instead, the magic ingredient is how I wrote and structured the book.
It’s optimized for a very specific objective…
And this is what yields all the downstream benefits mentioned above.
So let me explain what a “Tiny Book” is and why you need one…
Most nonfiction books fall into one of two categories:
❌ Boring 300+ page reads that repeat the same ideas over and over, or…
❌ Thinly veiled sales pitches with little to no hard value
Neither one satisfies today’s readers.
Luckily, this is where Tiny Books come in.
Tiny Books have three main qualities:
***
✅ Short
They’re typically 100 pages or less, which means you can read the entire thing in a single afternoon. Also makes them much easier to write.
✅ Useful
Next, they reveal a unique step-by-step framework to solve a specific problem for a specific type of person. And crucially, they do it WITHOUT holding back the “how-to.”
(this is where most coaches, consultants, and experts go wrong)
When done right, the book pre-sells readers on buying your signature program, joining your paid community, or hiring you as a coach or service provider.
✅ Recommendable
Finally, since it’s so easy for people to finish the book and implement the advice inside, they’re happy to leave glowing reviews and recommend the book to other people.
Which creates a positive feedback loop you’ll harness to attract even more buyers into your world.
***
If you’re reading this email…
There’s a decent chance it’s because of my book.
Which means you’re living proof of what this funnel can do for your business.
So if you’d like to install a predictable system for growing your list with buyers in the next 90 days…
Without having to post on social media…
Spend countless hours creating content that gets less than 200 views…
Or contend with an army of tire kickers and freebie seekers who never buy anything from you…
Then reply to this email and let me know.
We’ll produce your Tiny Book together, then I’ll personally write & design your sales page + ads so you can start selling 10-20 copies a day on autopilot.
Just like I’m doing.
But FYI - this is the final email I’m sending out about this offer.
I’m only looking to take on 2-3 people.
And I’ve already sent out the offer to a couple of them.
So this is your last chance to raise your hand.
Once you do…
I’ll ask you a few questions to make sure it’s a good fit, then shoot you over the details.
Jim Hamilton
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