7-figure newsletter playbook

Pop quiz:

What’s the #1 most important asset for building your creator business?

A) LinkedIn
B) YouTube
C) Instagram
D) TikTok

Answer:

None of the above.

Ask just about any 7-figure creator and they’ll tell you…

The #1 most important asset for building your creator business is an email newsletter.

For example:

• Chris Williamson (2M+ YouTube subscribers) calls his newsletter a “secret weapon”
  

• Tim Ferriss (1B+ podcast downloads) has ranked his newsletter as the #1 most important aspect of his business for years
  

• Ali Abdaal (5M+ YouTube subscribers) says starting a newsletter is one of the smartest decisions he’s ever made

And I couldn’t agree more.

Which is why I’ve been obsessed with email newsletters since 2017.

But lately…

I’ve noticed there are 4 key “setups” used by 7-figure creators and brands:

- The Authority Accelerator
- The Content Cache
- The Sunday Paper
- The Trojan Horse

That’s it.

Every one of them is working right now in 2024…

Yet each one has its own nuances and use cases…

So the best one depends on YOU and what type of creator you are.

I’m planning to do a deep dive on all 4 this week…

And distill them into simple step-by-step playbooks you can use to install any one of them into your business…

Including:

- Live examples
- Pros & cons
- Monetization strategies
- And more

This will only be available inside the community.

But I’m considering making it available to the public if there’s interest.

It would be $50.

So if you haven’t started your email newsletter yet…

Or if you have, but are struggling with exactly what to write, how to position it, and how to monetize it…

Then reply “PLAYBOOK” to this email if you’d buy it.

If there’s enough interest, I’ll make it available.

Jim Hamilton